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367 pages, hard cover.
€ 13,95

You followed the guidelines. You held the ceremonies. You played the part. So why isn’t anything actually working?

COCONUTS, The Rise and Fall of a Cargo Cult is a brutally honest, laugh-out-loud, and sometimes painfully familiar exploration of what happens when we mistake rituals for results.

Through sharp storytelling and spot-on metaphors, this book exposes the quiet dysfunction behind copy-paste transformations, heroic ownership, and blind faith in best practices.

It dives into the stories we tell ourselves, the illusions we inherit without question, the corporate nonsense and the marketing cults that sell magic shortcuts in sleek packaging. Whether it’s about organizational change or personal transformation, this is an insight into the well-meaning chaos of change gone wrong—and a field manual for those brave enough to challenge it. This isn’t a guide for faking it better. It’s a wake-up call.

Prepare to question the playbook. Laugh at the madness. And maybe, just maybe, lead real change.